Marketing Result 01: KillerStartups.com MAJOR FAIL
First marketing test with KillerStartups bombed - majorly. The entry was submitted over a week ago along with a clean copy of our logo (on white background w/o the beta text) and it finally received approval just short of 8-9 days. We received an email (one that’s broken in Gmail) stating their team had reviewed our website and that it was kept in the site-reviews section. (So I guess this means we didn’t make front page news.)
So not only was the submitted logo not used, a good chunk of the submitted text was also missing from the submission. Upon trying to modify the entry, many items were reset to the default value instead of being pulled from the DB - which was extremely hard and frustrating to use. Not only that, we were crammed between Fuddruckers and Head and Shoulders. Seriously?
Overall, I’m not expecting to get more than 10 referrals from this effort and I am also shocked how this experience completely differs from the one we had with YouNoodle.com. For those out there who are trying to get on this site, I would probably recommend you get someone to nominate your site instead of submitting it directly. Like the Webby awards - you seem to only win if you are nominated.
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Wei on April 21st 2008 in Marketing, Website Reviews
kevin gao responded on 22 Apr 2008 at 10:57 am #
that’s good to know - i guess a little proactive 3rd party promotion doesn’t hurt (a la getting friends to write godo reviews of your restaurant on yelp)