Launch Quick, Change Often

3.16.2008 | Business Development, Programming

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So… we are due to launch the beta in five days. To be brutally honest, we’re not ready and I don’t foresee us to be completely bug free in five days. However, if history has ever taught me anything, it’s that perfect launches do not guarantee success but hiding in pre-launch mode indefinitely does guarantee failure.

While this website probably won’t meet my personal standard of launch-acceptableness in five days, hopefully by having the website being live will push us to work even harder and faster to crunch the bugs.

On the bright side, the public seems to be pretty forgiving these days with flawed websites and maybe improving the site with the audience instead of for the audience will help build a loyal following.


Responses

[...] this year, we decided we needed to get the site out there sooner than later so we set a date for launch and stuck to it. Even days right before the launch, we were still not ready and many items were [...]

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