This past Monday I attended Startup Riot as an observer. We had originally signed up to pitch but I dropped out last minute due to us not really needing anything. We’re still refining our business to try and rise above the noise so whatever we had wanted to pitch weeks ago would have been outdated by the time the event started.
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Most of the companies I’ve consulted for had sick budgets that allowed them to buy traffic. While these techniques are great for them to build an audience and establish a barrier to entry, they don’t do so well for bootstrap startups and/or startups that do not have extensive experience with interactive marketing.
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Entrepreneurship sure is getting easier these days. Years ago, it seemed like my only option to network with local entrepreneurs were schoolmates or Chamber of Commerce events. Yeah, I was young and honestly a bit turned off by the official sounding of “chamber of commerce” so I never went to those.
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There are an ungodly amount of resources out there that says when doing a startup, you should raise money from either friends, family or fools. For the 10 years I’ve been trying to execute that statement, I was only able to do it twice. Unfortunately the amounts I raised were too low to help reduce any risks and ultimately the startup didn’t really go anywhere.
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