
According to AdAge, the autos industry will be pushing more ad spend online in 2008. While this is definitely good news for us, what I’m more surprised about is how little they’re spending online now compared to other media.
Changing languages in mid project is one of those things that’s uncomfortable to do and very uncomfortable to talk about; especially for startups. When things like this change in big organizations, something must have failed or someone must’ve gotten fired. However, neither of that has happened here.
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For a startup, the runway can best be described as the cash flow you have to keep operations afloat. The use of the airplane runway paints a vivid picture because once you reach the end, you are forced to either take flight or crash and burn. Unfortunately for most startups, they usually result in the latter. However, choosing the right plane and having a clear flight plan may help you avoid tragedy.
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I guess this can be considered “why are we doing this: part 3.” This video is great, watch it before it’s taken down by the copyright nazi’s.
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As far as corporate blogs go, I would rate “customizing” a very low priority item. This is especially true since we only have a limited number of readers and EasyAutoSales.com, the main business, lacks a working beta for testing. Also in all honesty, people go to blogs for content, not their design; when was the last time you cared about how TechCrunch or TechMeMe looked?
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