Come for the Ride…

After contacting over 20 car dealerships, I (Bryan) was able to speak with 6 general sales managers. The rest were not available, out of the office, or being screened by receptionists. For those I did not speak with, I either left a message or will call back in the near future. I called dealers from every end of the spectrum: small local used car dealers, large car dealers, and high-end dealers. The list is below…

- Jackson Acura
- Toyota of Roswell
- Rick Case Hyundai and Mitsubishi
- Saturn of Roswell
- Roswell Infiniti
- Landrover
- Roswell Auto Sports
- Jordan Motors
- Town and Country Motors
- Nalley Lexus
- Nalley Jaguar
- Classic Cadillac and Subaru
- Nalley Audi
- United BMW
- Honda Carland
- Palmer Dodge
- Aston Martin of Atlanta
- Porsche
- Roswell Chrysler Jeep
- Regal Nissan
- Mazda of Roswell
- Classic Suzuki
- Lotus of Atlanta

The six dealers I actually spoke with were Rick Case Hyundai and Mitsubishi, Saturn of Roswell, Roswell Auto Sports, Nalley Audi, Aston Martin of Atlanta, and Landrover. Of these six, only one acted as if they would not be interested in utilizing our website and that was Landrover. Apart from being almost cocky, they did mention that 99% of their business already comes from internet sales. I told him “hey, why not add another 1% by taking advantage of Easyautosales.com.” Overall, most dealers said that with a site like ours, they are looking for simplicity, ease of use, and for immediate inventory updates. Apparently, when most of them update their cars, the changes are not made until midnight. Some dealers said that they would not be interested unless we are getting a large numbers of hits. My overall impression is that most dealers will be willing to try our site and if they sell cars, they will keep using us, if not, they will stop. Makes sense to me. The other interesting thing I found was that the moment I used the word “free” the mom and pop dealerships were all over it…

The founders met again on Saturday… We were due on the status of the project plus we scheduled a meeting with Bryan who we have been considering for business development / marketing position for the last month.

Overall, we are still on track with programming and now with the additional help, I think we are now better equipped to hit our target beta release date and properly market it (or try to). Granted, I would love to get some additional help/backup on both programming and marketing but we’re going to tackle it one step at a time.

With regards to “why we’re doing this…” my reasons are slightly different than Randall’s. As you can see, my dogs love food and I feel the need to provide them with such. They really are spoiled… but I can’t help it; they’re just too cute.

Often times I get distracted from new projects, exciting projects, like EasyAutoSales and while plugging along, trying to get to my next milestone I read a quote or hear an inspirational line that really helps me push to the next level. Today it was a quote by Theodore Roosevelt. It goes a little something like this:

“Far better it is to dare mighty things, to win glorious triumphs even though checkered by failure, than to rank with those poor spirits who neither enjoy nor suffer much because they live in the gray twilight that knows neither victory nor defeat.”

Wei had a great idea. It’s something I’ve belived in myself as a car buff and he put into words and pictures that which I couldn’t. I believe that together, we can turn this idea into something greater than just a bunch of car pictures online of cars for sale. It’s about being passionate about an idea and not afraid to fail. By taking the risk and putting yourself out on a limb, spending time and money on something that might or might not work, you’re already winning. Success means winning the game. Failure means learning and trying again. Sounds like a win-win situation to me. As they say, nothing worth doing was ever easy…

Just in case the content on here is SOOOOO good that you don’t even think about looking at the right column… The Skribit Widget is available for testing on this blog and it’s posted on the right.

If there are any topics you’d like to see covered here whether it’d be about Startup Weekend, Skribit or even the status / lesson learned from my own EasyAutoSales startup, feel free to drop us a comment and let us know.

Again, the goal of this blog is to let you know where we suceeded and where we failed so that you can learn from our experience (and maybe put us in your e-book.)

=)

Time seems to be a luxury we don’t have these days. In between the day job, the Startup Weekend and my house falling apart due to a slow leak in a pipe that was finally found and resolved, I feel like we’ve lost a couple of weeks in between where I couldn’t focus on the project at hand.

So, where are we now?

Design - the design has finally been completed, which means I can now blog about the design process and tell you guys what we learned. Overall, this has been a lot less painful than hiring programmers so it was a great experience.

Web Hosting - for whatever reason, we’re still stuck here. We’re at a stand still between what we need vs. what we want. Also, because we feel like we need to scale up pretty fast in terms of storage, regardless of actual usage, this has been an ongoing issue of finding the affordable, scalable solution. Of course, our limited technology know-how of how to manage the cheaper solutions may be what’s killing us here. I think we’ll need to make the executive decision this weekend and just get something otherwise nothing will ever happen.

Business / Marketing - We have not had time to properly search and interview for our VP of Marketing yet. However, I did meet a ton of great people at Startup Weekend whom I can learn from. Will keep the search going for now…